Master the Art of Persuasion: Influencing Safety Practices Through Communication

The Role of Persuasion

In OHS, persuasion is often needed to encourage adherence to safety procedures, convince management to invest in safety improvements, or inspire a shift in safety culture. Learn how to use communication effectively to persuade and influence.

Understanding Your Audience

To persuade effectively, you first need to understand your audience. Discover strategies for gaining insight into the needs, motivations, and barriers of your audience.

Crafting Persuasive Messages

Learn how to craft compelling messages that resonate with your audience and inspire action. Explore techniques for framing your message, using storytelling, and leveraging data and evidence.

Building Credibility

Credibility is a key factor in persuasion. Learn how to build and maintain your credibility through clear, consistent, and honest communication.

Overcoming Resistance

Resistance is a common challenge in persuasion. Learn strategies for overcoming resistance and addressing objections, to promote positive changes in safety practices.